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Agency & clients4 min readUpdated

Healthcare mode: NPI Registry and PubMed checks for practice marketing

Quick answer

Healthcare mode in Suede AI Agent Studio checks every provider on a practice's page against the public NPI Registry and every cited study in PubMed. Retracted and corrected studies are flagged before anything ships, and your named clinician or editor signs off on an evidence fingerprint, so the version they approved is the version you publish.

What you'll have

  • Every provider matched to their NPI Registry record
  • Every cited PMID checked for retractions, corrections and concerns
  • A sign-off bound to the evidence and an export with its evidence pack
On this page
  1. What is Healthcare mode?
  2. How does Healthcare mode review a page?
  3. What exactly is checked, and against what?
  4. What is the evidence fingerprint?
  5. Should I use Guided or Expert view?
  6. Questions

What is Healthcare mode?#

Healthcare mode is a full client mode for agencies and fractional CMOs who market medical, dental and specialty practices. Turn it on for a client and the Healthcare lane leads their hub, running every draft through NPI Registry and PubMed checks before sign-off.

  • 6 stepsFrom draft to signed page in the Healthcare lane
  • 7 daysChecks older than this are re-run before sign-off or export
  • sha256Evidence fingerprint the sign-off is bound to
  • No creditCharged for NPI or PubMed lookups

How does Healthcare mode review a page?#

It runs six steps, and your reviewer reads the exceptions, not every citation.

From draft to signed page

0 of 6 done

  1. Step 1: Add the practice as a client

    Tick Healthcare practice on the new client form. Agent Studio opens the Healthcare lane next.
    Add a practice
  2. Step 2: Providers by NPI

    Add each provider with their 10-digit NPI and what the page says about them. The check digit is validated before the lookup, then the public NPI Registry record is lined up with the page.
  3. Step 3: Evidence by PMID

    Add each source by PMID or PubMed link with the passage the page relies on. PubMed returns the title, journal, year, study design and every linked notice.
  4. Step 4: Claim-to-source map

    Drafts cite approved sources as [S1], [S2]. Every sentence with a citation or a figure maps to its source, and each figure is checked against the source excerpt.
  5. Step 5: Clear the exception queue

    Passing items collapse into a count. A retraction, an NPI mismatch or a figure with no source becomes one card: fix it, re-check it, or keep it with a written reason.
  6. Step 6: Sign off and export

    Record the named reviewer, approve, and export Markdown with Sources and Evidence sections ready for the CMS.

What exactly is checked, and against what?#

Each line of the evidence pack says what was checked, against which public record, and what the result means.

Healthcare mode checks and labels
ItemChecked againstLabel
Provider name, credential, specialty, active statusThe public NPI Registry recordIdentity matched to NPI Registry record
Board certification, licensure, fellowship, privilegesThe issuing body, by your reviewerNot checkable from NPI · reviewer confirms
Each cited study, by PMIDPubMed's public record on the check dateIn PubMed · no retraction, correction or concern linked
Retractions, concerns, corrections, updatesThe notices PubMed links to the articleRetracted, Expression of concern, Correction published, Updated version published
A PMID that is itself a noticePubMed's publication typeThis PMID is a notice, not a study
Figures in the copyThe excerpt of the cited sourceFound in the source excerpt, or a card in the queue
Sources without a PMIDYour reviewerOutside automated checks · reviewer confirms

What is the evidence fingerprint?#

The evidence fingerprint is a sha256 hash of the provider records, the source checks and the accepted exceptions, stored with the approval. Export and sharing re-read the evidence first.

  • A re-check that finds nothing new keeps the approval.
  • A new retraction, a changed NPI record or a withdrawn acceptance sends the page back to your reviewer with one action to clear it.
  • A check older than seven days is re-run before the page exports.

Should I use Guided or Expert view?#

Use Guided for the account lead and the reviewer: one step at a time, each saying what is left. Use Expert when you run several practices: providers, source checks, claim map and the exception queue on one screen. Both read and write the same review, so switch any time.

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Questions buyers ask#

Does Healthcare mode replace my clinical reviewer?

No. It gives your reviewer a short queue of decisions instead of a stack of citations. Credentials, licensure, board certification and clinical accuracy are confirmed by the named reviewer, and the export says so.

Does Healthcare mode handle patient data or PHI?

No. It runs on public practice information only. Provider fields, excerpts and acceptance reasons are guarded against patient identifiers, and only NPIs and PMIDs are sent to the public APIs.

What happens if a cited study is retracted after we publish?

Any export or share re-reads the evidence. A new retraction changes the fingerprint and sends the page back to your reviewer with one action before it goes out again.

Do NPI and PubMed lookups cost credit?

No credit is charged for NPI Registry or PubMed lookups. Healthcare mode runs on your Studio plan, and model work such as drafting draws from workspace credit at your plan's rates.

Can Suede AI run Healthcare mode for us?

Yes. With the Managed Service, Suede AI sets up the practices, runs the checks and prepares every page for your reviewer, scoped and quoted per engagement. Contact Suede AI to scope it.

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