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Marketing & reputation4 min readUpdated

Sell physical and digital products from your own online store

Quick answer

Agent Studio opens an online store at /shop on every published site. List products with variants and stock, take payment on your own Stripe account with shipping rates and tax, ship orders with carrier tracking, and let workflows confirm orders, ask for reviews and win back abandoned carts.

What you'll have

  • A live shop with a catalog, product pages and a cart on your own site
  • Stripe checkout with your shipping rates, tax and inventory rules
  • Orders shipped with tracking and abandoned carts followed up by workflows
On this page
  1. How do I open an online store in Agent Studio?
  2. Can I sell products with sizes, colors and stock?
  3. How do shipping and sales tax work at checkout?
  4. How do I ship orders and issue refunds?
  5. How do I recover abandoned carts?
  6. Questions

How do I open an online store in Agent Studio?#

Turn the store on in Store settings and every published site gains a shop at /shop with a catalog, a product page for each listing and a cart.

Take your first order

0 of 5 done

  1. Step 1: Connect Stripe

    Checkout runs on your own Stripe account. Connect it once in Payments settings.
    Open Payments settings
  2. Step 2: Add products

    Create products and prices in Payments. The store lists them, so one catalog feeds invoices, payment links, funnels and the shop.
    Open Products
  3. Step 3: List them in the store

    On the Products tab set each listing to Active, add options such as Size or Color, and turn on stock tracking.
    Open store products
  4. Step 4: Set shipping and tax

    On the Settings tab choose the countries you ship to, add your rates and pick a tax mode, then switch the store on.
    Open store settings
  5. Step 5: Show it off

    Add the Store block to any page so the catalog sits on your home page, a funnel step or a landing page.
    Open Sites

Can I sell products with sizes, colors and stock?#

Yes. A listing takes up to 3 options, each with up to 30 values, and every combination becomes a variant with its own stock count.

  • Listings move between Active, Draft and Archived, so you prepare a launch without showing it early.
  • Turn off shipping on a listing that needs none, such as a voucher or a digital item, and the checkout skips the address.
  • A cart holds up to 50 lines with up to 99 of each item.
  • Allow backorders to keep selling a tracked variant after it runs out.

How do shipping and sales tax work at checkout?#

Checkout opens a Stripe Checkout page with the shipping rates and tax from your store settings, and the order completes the moment Stripe confirms payment.

Store settings that shape checkout
SettingWhat you control
Shipping countriesUp to 60 countries you collect addresses for
Shipping ratesUp to 5 rates, each with a price, a delivery estimate in days and an optional free-over amount
TaxNo tax line, one flat rate on the item subtotal, or Stripe Tax on your account
Checkout noteA message shown above the cart's checkout button
Phone numberAsk buyers for a phone number at checkout
Low stock alertThe stock level that fires Store inventory low (5 out of the box)

How do I ship orders and issue refunds?#

Every paid order lands on the Orders tab, numbered, with its lines and prices frozen at checkout and the buyer saved as a contact.

Order statuses
StatusMeaning
Awaiting paymentThe buyer is at checkout
Paid, to shipMoney in, ready to pack
Partly shippedSome items went out
ShippedEvery item went out with tracking
CancelledYou cancelled the order
Checkout expiredThe buyer left checkout without paying
  • Mark items shipped with a carrier, tracking number and tracking link; your Store order fulfilled workflows send the details to the buyer.
  • Refund part or all of an order from the order screen, with a reason, and add private notes for your team.

How do I recover abandoned carts?#

A cart with an email and no order after 60 minutes counts as abandoned (set anywhere from 15 minutes to 7 days), and Store cart abandoned starts your recovery workflow with a link back to the shopper's cart.

Questions buyers ask#

Does the Agent Studio store take payments on my own Stripe account?

Yes. Checkout opens Stripe Checkout on your connected account, with your shipping rates and tax applied, and the money settles to your Stripe balance like any other charge.

Can I sell digital products and services in the store?

Yes. Turn off shipping on the listing and checkout skips the address. A workflow on Store order placed then emails the download link, voucher or booking link to the buyer.

Does it collect sales tax?

Yes. Choose one flat rate on the item subtotal, or switch on Stripe Tax so your Stripe account calculates tax for each buyer's address.

How do abandoned cart emails work?

Once a shopper enters an email and leaves without ordering, the cart turns abandoned after the time you set and the Store cart abandoned trigger starts your workflow, which sends a link that reopens their cart.

Is this the same as GoHighLevel ecommerce stores?

It covers the same ground: products with variants and inventory, shipping, tax, orders, fulfillment and abandoned carts. In Agent Studio the shop rides on every site you publish and shares one product catalog with invoices and payment links.

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