How do I audit a prospect's website?#
Paste their homepage into the prospect audit and select Audit this site. Their page and up to four linked pages are read live, within a 30-second limit, and every finding comes back with its evidence.
The prospect version of the audit speaks to you, the agency: it reads Find what is costing them customers. and shows what it costs them beside each finding. Select Download report to keep a copy, or Add as client to save the prospect and run the full audit.
How is the full client audit different from the free one?#
The full audit runs inside the client hub and goes deeper: you choose how many pages to crawl, add your own observations and pick exactly what the prospect sees.
| Free prospect audit | Client hub Audit lane | |
|---|---|---|
| Where | /seo-audit?for=prospect | The Audit lane in the client hub |
| Pages read | Their page and up to four linked pages | 1 to 50 pages, your choice |
| Your observations | None | Add what you saw, such as missed calls or slow inbox replies, shown as your observation |
| Choosing findings | Download the full report | Include issue and Include fix per finding |
| Versions | One run | Each new audit marks what is New this version |
How do I build a pitch packet?#
Choose findings in the Audit lane, then open the Packet lane and select Build packet. The packet is a branded audit and growth plan built from the findings you chose.
From audit to pitch
Step 1: Run the prospect audit
Paste the homepage and read what is costing them customers.Audit a prospect freeStep 2: Save the prospect to Clients
Add the site and contacts so the audit, packet and client view stay together.Add the prospectStep 3: Choose the findings
In the Audit lane, tick Include issue for each problem worth raising and Include fix for the fixes you will offer.Open ClientsStep 4: Set your agency identity
Your name, logo, color and booking link brand the packet masthead and its Book a call button.Open Agency identityStep 5: Build and publish the packet
Open the Packet lane, select Build packet, read the summary, then publish. Earlier versions stay listed under Packet versions.Step 6: Send it
Issue a client view link from the Client view lane, or send the printable packet.
What does the prospect see in the packet?#
A two-brand masthead with your agency as Prepared by and the prospect as Prepared for, then the plan in the order a buyer reads it.
- Audit score and an Executive summary
- Selected findings, each with why it matters and how you verify it
- Prioritized fixes, ranked with priority and effort
- Suggested workflows that run the fixes every month
- Next steps and a Book a call button that opens your scheduling page
- A Complimentary fix for every fix you chose to include, at no charge
Find businesses to audit with Prospecting, and once they sign, keep them with client reports.
Pitch your next prospect today
Paste their site and build the packet from the evidence.